Sometimes keyword research is quite difficult if you really want to rank on the Google homepage for a specific keyword.
You might not agree with me, but many blog authors are still asking how to do SEO keyword research in an easy way. Because it’s not just about writing articles and publishing. However, choose the appropriate user intent search queries for a niche that matters.
Appearance on Google for search engine queries boils down to keywords that users use to find a topic or information about their primary niche. What you provided as a writer after researching your clients’ desire.
Watch the keyword research video >> here
According to Ahrefs, about 90% of blog writers find it very difficult to research keywords for an article. This means that many articles fail to rank on search engines due to improper keyword research.
How is keyword research done? How do I know what users are using in my niche to find my product? What’s the right way to get keywords that my client (s) use on a daily basis? These are crucial questions that require urgent answers.
From keyword research on;
• Google – SEO and SEM
• YouTube – video SEO
• Social signal – Facebook, Twitter, Instagram Hashtag, LinkedIn, Pinterest and the rest
The principle will almost work. However, there may be a little difference for some. Mainly Twitter and Instagram which use hashtags and @ as major search queries.
In this guide, we will find the time to provide answers in a simplified way to all.
1.0 What is the keyword
2.0 How to find a keyword
3.0 Researcher’s Intent
4.0 Convenient Keyword Research
5.0 Associated key words
1.0 What is the keyword?
The keyword is the word, phrase or phrase that searchers type in the rectangular boxes of search engines on a daily basis.
It could be articles, images, statistical reports, product research videos or any other multimedia content.
This keyword is called search queries. It is calculated together by a search engine and the post has a keyword. About 3.5 billion keywords enter Google search daily.
This information may be for product research, business, or anything else related to information on a website.
By now bringing this research to a group of diverse industries towards niches, you can agree with me that your customer is online looking for your product. How can this customer find you?
Wait, this is where keyword research comes in. But there are many keywords that you cannot rank for due to the competition.
Also Read: Google Link Ads Will Be Removed Soon
2.0 How do I find keywords?
To find keywords, you can use keyword research tools, SEO tools, and search engine related suggestions. However, a search engine suggestion may not give you the search volume you need and other related statistics regarding the keyword. But can still give you general information about the researcher’s intention.
3.0 Researcher’s Intent
It is the motive, reason and purpose of the information they need and find on search engines. The end result of the researchers, the objective of the researchers and the purpose of the research is what really matters.
For example, if I come to get a glass table. What is my intention to research this glass table?
Do I want to buy it? Do I just want some information on this? I’m just trying to find out its characteristics or something.
Keyword research revelation and method:
• Topic, story and news sought by your audience
• The number of searches performed per month
• The search volume, high or low
• How competitive is research to rank
• Create a topic around the keyword you just discovered
• The reason this keyword is research
4.0 Convenient way to find a keyword for SEO
there is no magic way to research keywords rather than using the right SEO tool
or keyword research tools.
Like Google Keyword Planner, WordTracker, Ahrefs, SEMRush, keywordtool.io and more.
1. Departure from Google analytics
Research the keywords people use to find the article on your website. They use key phrases to reach your content. Use these phrases like keywords and thrive around it.
2. Go to Google Keyword Planner
Take the words you want to develop on the topic and head to the Google Keyword Planner; type the words you want to write an article about.
• Check the search volume per month
• Check the level of competition
• Check the cost per click if you want to run Google Ads
• Check the related topic if you can rank among others, such as from a search volume of 1000.
3. Switch to keyword tools or SEO tools
When you get there, do some similar research and check both results.
See a similar keyword suggestion.
• Check for long tail keywords that most of the time give searchers very concise queries and bring up a topic.
• Choose related keywords that you include in your article.
• Always go back to Google, type in the keyword and choose the keywords related to your Google suggestion search.
• Come back to write an article about it.
5.0 Associated key words
Now these related keywords are also very useful. They are part of the mix of articles that is going to be published.
Where are they going to be? Fine. It’s a good question. To prove that the article is written by you and is not a bot, this keyword will be placed in different places in the post. Thus, this search engine will see your article as being connected to an associated keyword.
Also, find a way to get tags from user search and fix them in the tags area to improve SERP optimization. Tags are also what people type to find what they are looking for.
Don’t write an article without doing extensive keyword research to find out what you want. The reason is not the ranking of all keywords on Google. Keyword is a word people use on search engines, not what you want to write.
The keyword is like a password on a website. If you are wrong, the article becomes a lonely homeland in the woods. Do your due diligence to research less competitive, low volume keywords. Like, 1000 searches per month to get you to rank high.