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The importance of graphic design in eLearning

Classroom training is a thing of the past. eLearning has completely replaced chalk and feather duster, bringing about a significant revolution in the education landscape in recent years. Specifically, in this Covid-19 pandemic situation, when everyone is forced to stay locked in their homes and avoid face-to-face interactions, e-learning has become a boon for the healthcare industry. education. Most companies are so fascinated by this technology that they have started using it for corporate training purposes. A few other organizations look forward to investing in it in the near future. In short, this crisis has offered a tremendous opportunity for designers and developers of eLearning courses; they can prove their courage by doing it right.

A well-thought-out graphic design is an essential requirement for your eLearning course to stand out. Good design not only engages learners, but also contributes to the achievement of learning objectives. So, let’s talk in detail about the importance of graphic design for eLearning success.

  1. Makes a compelling first impression

Suppose a complex topic has been represented in two ways – i) through plain text and ii) through stunning visuals complemented by relevant content.

Option 1 – There are 3 types of communication: verbal, non-verbal and written.

Option 2-

Image source: Commercial jargons

Which do you prefer to read? We are sure you will choose option 2.

The human brain is wired for visual content, and eLearning course developers can take advantage of this scientific fact to wow learners and keep them hooked until the end of the course. In summary, using high-quality graphics with an appealing aesthetic is the only key to attracting readers to your eLearning course.

  1. Direct learners’ eyes to the important part of the content

Modules cluttered with too much information can overwhelm readers and confuse them as to where to look. Here, visuals can serve as appropriate clues to draw readers’ attention to the intended message, thus allowing them to wrap their minds around the course. Otherwise, vIndividuals facilitate learning by appealing to the intellect, sensitivity and sense of the learners.

  1. Facilitates understanding and memorization

You can create an interesting story around your topic and represent it in a meaningful way using graphics, videos, infographics, and other visuals. Additionally, visuals reduce the alien cognitive load on readers’ working memory, making it easier to understand and remember complex information. The visuals help break up the complicated subject into smaller chunks, allowing the brain to process information quickly.

  1. Help achieve eLearning goals

By improving the skills of employees, making them aware of new organizational policies, inspiring them to adapt to changes and technological advances, etc., you can achieve all of your goals by supplementing textual information with eye-catching visuals and bringing them to life. representing in a well organized manner.

  1. Engage learners to take action

Image source: ELearning Industry

Maybe you want your readers to sign up for a free trial, head over to your specific module, or download a PDF template, you can motivate them to take action by including a great visual of a call to action (CTA ) in your eLearning course.

The last to take away

Graphic design is an integral part of the overall process of creating eLearning modules. An eLearning course with a nice design not only makes the content more meaningful, but also communicates the right message to learners, thus encouraging them to take the right actions.

If you are also planning to create an eLearning course for staff training; you can use the preconceived visuals to make your modules effective and impactful. But if you don’t have a lot of time or skill to create it, you can hire an experienced graphic designer who knows all the details of eLearning course design.

What do you think of the eLearning design? Let us know in the « Comment » section. If you like the blog post, please share it on your social media handles.

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